INC-001 CORE resolved

DOJ Antitrust Case: United States v. Microsoft Corp

Authors: billg, legal, steveb

DOJ Antitrust Case: United States v. Microsoft Corp

Timeline

DateEvent
1990FTC investigation begins (deadlocks 2-2)
Aug 1993DOJ assumes case from FTC
Jul 1994Consent decree signed (no tying apps to Windows)
Oct 1997DOJ alleges IE bundling violates decree
May 1998DOJ files comprehensive antitrust lawsuit
Aug 1998Bill Gates 20-hour deposition (INC-002)
Nov 1999Judge Jackson: Microsoft is a monopoly
Jun 2000Breakup ordered — split into OS and Apps companies
Jun 2001Appeals court reverses breakup, upholds monopoly finding
Nov 2001Settlement reached
May 2011Final consent decree expires

Duration of regulatory scrutiny: 21 years (1990-2011)

Impact Assessment

Market Cap Destruction

PeriodMarket CapChange
Dec 1999$600BPeak
Late 2000$270B-55%

The breakup ruling (June 2000) crushed market confidence. Microsoft went from world's most valuable company to years of stock stagnation.

Organizational Impact

  • Bill Gates stepped down as CEO (January 2000)
  • Leadership retreats derailed by morale crisis
  • Brad Smith hired as General Counsel with mandate: "time to make peace"
  • Engineering resources diverted to compliance
  • Innovation constrained by consent decree requirements

Root Causes

The Browser Wars Strategy

Microsoft's December 7, 1995 announcement that IE would be free and bundled with Windows (DEC-012) was brilliant competitive strategy but created the legal exposure:

  1. Tying allegation: IE + Windows = illegal bundle
  2. Predatory pricing: Free product to destroy Netscape
  3. OEM restrictions: PC makers couldn't remove IE or promote Netscape

The Gates Deposition Disaster (INC-002)

Bill Gates' combative deposition style backfired catastrophically when video was shown in court. His evasiveness on basic facts undermined Microsoft's credibility.

Resolution Terms (2001 Consent Decree)

  1. No exclusive OEM contracts — PC makers could preinstall competitor software
  2. API documentation — Must share technical interfaces with competitors
  3. Technical oversight committee — Government-appointed compliance monitoring
  4. No retaliation — Cannot punish OEMs who work with competitors

What was avoided:

  • Company breakup
  • Forced divestiture of Office or IE
  • Structural separation requirements

Lessons Learned

For Microsoft

  1. Aggressive competitive tactics have regulatory limits
  2. Executive behavior in legal proceedings matters enormously
  3. Consent decrees constrain strategy for decades
  4. Winning the market while losing the courtroom is possible but costly

For Industry

"The antitrust case proved that even monopolies have boundaries. Microsoft won the browser war but lost a decade of innovation capacity fighting the legal war." — Industry analyst

Long-term Consequences

Positive:

  • Forced cultural maturation
  • Brad Smith's "make peace" strategy built relationships with regulators
  • Survived as unified company

Negative:

  • Distracted leadership during critical mobile transition
  • Conservative product strategy to avoid antitrust scrutiny
  • Lost a generation of talent to Google and startups
  • Stock price stagnation (1999-2014)

The antitrust era fundamentally redirected Microsoft from consumer dominance toward enterprise specialization—a pivot that paradoxically positioned the company for long-term profitability.

INC-001 Authors: billg, legal, steveb